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In the Gold Mobile Marketing report, you will get all of the Silver Subscription charts plus 35 additional charts which makes 50 mobile marketing charts showing 2010 and 2015 estimates. Here is an explanation of the data:
Mobile Advertising, 2010 vs. 2015 – Breaks out the ad spending by advertisers which are local, located inside the market, and national, located outside the market, with the intention of reaching people inside of the market.
Mobile Advertising by Delivery Method, 2010 vs. 2015 – Filters mobile ad spending through the 5 delivery methods for reaching people on mobile devices: SMS, E-mail, Browser, Application and Games. Additional breakouts include spending by local and national advertisers through these channels.
Mobile Advertising by Advertising Format, 2010 vs. 2015 – Identifies the 6 advertising formats that are delivered through mobile devices: Run of Sit Display, Targeted Display, Paid Search, E-mail, Streaming Audio, and Streaming Video. Additional breakouts include spending by local and national advertisers across these formats.
Mobile Promotions, 2010 vs. 2015 – Mobile promotions represents the monetary value that businesses give directly to consumers in the form of coupons, rebates, discounts, incentives, samples, and prizes. These are generally used to trigger an immediate response from consumers to affect topline revenue growth. This section breaks out the promotions spending by businesses which are local, located inside the market, and national, located outside the market, with the intention of reaching people inside of the market.
Mobile Promotions by Delivery Method, 2010 vs. 2015 – Filters mobile promotions spending through the 5 delivery methods for reaching people on mobile devices: SMS, E-mail, Browser, Application and Games. Additional breakouts include spending by local and national advertisers through these channels.
Mobile Promotions by Format, 2010 vs. 2015 – Identifies 5 categories of promotional offers that are delivered through mobile devices: Coupons, Sampling, Contests, Point of Purchase and Other Discounts. Additional breakouts include spending by local and national advertisers across these formats.
Save $100 on each additional market that you choose. You may add additional markets to your order after you click subscribe, but only from the gold subscription set.
$495.00
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